b"Lathi Dub is an Inspirational Speaker,I work with brilliant and extraordinary people: leaders, Identity Specialist, Coach, Trainerhigh-level entrepreneurs and business owners who, to the and Educator. Founder of the Identityoutside world, appear to be incredible with no problems or Dichotomy and The Rapid Claritychallenges. Programme, she helps business owners,Our inner identity radar entrepreneurs and world class leaders toWhen we look at another person standing before us, we can achieve rapid, lasting transformation byoften intuitively read or feel things about them. We all helping them to fully discover and optimisehave an inner identity radar that can detect each other; as their true identity, define a realistic humans, as an essence of who we sense each other to be.vision of themselves and to So when we then hear, see or feel incongruence in their understand intrinsically actions or words, this can lead us to sense that they exactly how they work in are not always genuine or authentic. When we order to achieve connect in this way, our true identity can show upas incredible results in something others can read in some way and if we their professional and are not living our true identity, others often know personal lives. before we do! theid.life Although we have this radar within ourselves, it doesnt work in the same way simply because its too subjective. This is why professional coaching is so vital for our growth.I buried a lot of my own pain as I stepped upIdentity workand took over my family, supporting my devastatedMy identity work is an integrated model and aims to raise mother and my traumatised older brother who witnessed myawareness of the constructs we live behind and the filters brothers suicide. They would never truly heal and, 18 monthsthrough which we see ourselves and our lives.ago, my mother died from a broken heart (heart failure). TheThis work is a transformational process. It maps a specific next day, my older brother took his own life. journey of the 7 stages of Identity; Investigation, Finding Your True Self Investment, Insight, Initiation, Introspection, This tragedy and pain changed everythingNothing brings Integration and Implementation.for me. The day my younger brother diedUsing powerful, integrated techniques was also the day that something wasme more joy thanincluding NLP, physio-metric analysis born in me; a purpose and mission towhen I see the gem of anand language analysis, we can help help others with their own change. individual blossom intoto reconcile the internal and external I remember, as a toddler, my fatherwho they are truly parts of self to offer a detailed manual would put me on his shoulders and walkmeant to be of who you really are, how you work around our coffee plantation engagingLathi Dub and how you can optimise yourself in any me in deep conversations. One thing Isituation or circumstance to achieve your learnt at that age was how to explain peopledesired outcome.and things to him. I would tell him what I noticedWith the clarity gained from unearthing your true and he would value what I said and usually acted on it inidentity, you can then accomplish what you want to achieve one way or another.alongside living your life in a much more aligned way.From then on, I was constantly fascinated and enthralled byFacilitating transformation in others brings me joy and people: who they are and why they do what they do.Forrecommits me to my work in this world to help others to me, its my purpose and mission to help others with their owndiscover and live their true identity.change. I help people understand who they really are, how valued they really are, to realise their goals and dreams andMy mission is to change the way the world sees realise all the gifts they can bring to this world. identity. And there isnt a more powerful force in this world than knowing, exactly and precisely As an integrated identity specialist and coach, I work towho you are.help people discover their true identity. It's a mission born from the tragic loss of my brother and the results I help others to achieve are life-changing. Clients become more agile, achieve clarity around their vision and enjoy seeing their income increase while drains on their energy decrease. 05"