b'Julie Brown is a visibility and mindset coach who helps passionate and ambitious business owners Successful, sustainedincrease their credibility and impact growth requires motivation,to achieve growth and success. curiosity, a drive to makeAccredited with the International positive changes and aAuthority for Professional Coaching and Mentoring, she also teaches willingness to embrace thelife coaching skills on the London-seemingly uncomfortablebased Pure Coaching Academy. with an open mind Julie writes for many media outlets including Happiful Magazine, Top Sante, The Guardian, Landscape, The Metro and Thrive Global.iamjuliebrown.comT he Art ofSELF-GROWTHI nspiring our clients to personal growthListening is key as, without a good understanding of them, its is powerful and fulfilling for them andgoing to be hard to help themimprove. Its a responsibility hugely rewarding for us, as coaches. as a coach to create a space for the goals of coaching to be established. These goals and aspirations will offer key information about their values and whats missing in their life Many clients get stuck in the transition from where they areright now. now to where they want to be. Maybe theyre strugglingAcknowledging past experience is helpful too.Make sure with an important change, a relationship, career change,they list the things they are good at, as well as the areas that motivation, unhealthy habits, family; the list goes on. need to develop. This helps them to stay positive. As professional coaches, we can help them to navigate theirProvide accountability; nudge them forward, challenge their way forward through these life challenges, quicker and moreperspective and offer a different one, identify the issues intentionally. standing in the way of achieving their goals. Why Growth Matters Feedback from others is particularly useful but remember to Without growth, behaviour and habits become stagnant.help clients stay positive when any perceived weaknesses For much of our adult life we might be comfortable enoughare discussed. The Keep, Stop, Start method can help. With with who we are but when life changes (as it often does) thatthis, they ask two or three people what they should keep comfort disappears, often replaced by a lack of confidence.doing, stop doing and start doing. Growth offers new opportunities and helps us to ditch theThe language of growththings that are not serving us well anymore. The most powerfulThe language used around growth has a big impact on the growth results from having fresh experiences or learning newmindset. ideas. Growth is a response to these novel inputs, just like strengthening the muscles is a response to weight training; soFor instance, a goal of losing a stone before summer sounds the more you experience, the more you can grow.great but isnt stated in a very positive or realistic way.The experiences you search out or that land in your lap andA more positive language frame is Im committed to eating how you respond to them will dictate the trajectory of yourhealthily and exercising over the next 3 months and Im looking growth.forward to seeing my health improve and my shape change by Someone who is fearful of change and prefers the cosy statusthe summer quo will struggle to help others, which is why continuousHelp people to reframe their goals with positive, intentional personal development is also a key factor in the growth of alanguage, to break goals down into small chunks, set deadlines coach.and celebrate small successes - this how growth really happens. Identifying growth needs for clients Desire for change leads to seeking a new understanding. This new understanding leads to growth so always seek to Helping clients to become aware of their strengths andunderstand, be curious, ask questions of others and of yourself weaknesses and know where they want to be (a personaland growth is sure to follow.vision) will highlight areas to focus on first. Remember to encourage them to celebrate their strong points too. 25'